OUR TEAM
Co-Founder
DANYELLE WILLIAMS
Danyelle is a graduate of Northwestern University with a Bachelors degree in Communications and a Masters degree in Sports Studies from Tulane University.
Co-Founder
CAMERON WILLIAMS
Cameron is graduate of the University of Michigan with Bachelors degrees in Sport Management and a Masters degree in Media Management from the University of Miami.
Co-Founder
AJ WILLIAMS
AJ is a current senior at Carthage College studying finance.
As former college athletes, we remember the excitement of recruitment visits — the moments that made us feel part of something bigger. That feeling inspired ICON Experiences.
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We partnered with nearby campus hotels and your school’s iconic athletes to create custom stays that capture the pride, energy, and legacy of those unforgettable visits.
​Welcome to ICON — where every guest becomes part of the story.​